Influencers advertising marketplace
- ICO start: 9. Feb 2018
- ICO end: 16. Mar 2018
Technology: Ethereum blockchain
SocialMedia.Market ICO Short Review
SocialMedia.Market is a decentralized marketplace connecting social media bloggers and advertisers. Solving major influencer marketing problems it will create new opportunities for content monetization, community engagement and audience exposure. New ecosystem, driven by blockchain technology and social media token, will simplify marketing interaction between business and influencers. SocialMedia.Market targets one of the fastest-growing markets, Influencer Marketing. Analytical reports show an increase in almost all metrics related to Influencer Marketing. Growing exponentially, by recent estimates this market will turn into a $5–10 billion industry by the end of 2020. Research shows us, that 92% of consumers are more likely to trust a brand that advertises using Influencer Marketing. Moreover, it is more cost-effective than paid advertising and leads to more credible brand recommendations. For these reasons, Influencer Marketing has arguably became the most effective long-term marketing strategy.